BLOG: US: Only 12% believe in the safety of the global food system, says study - (Public Health)
September 28, 2007 – 6:13 pmA recent survey shows that only 12% of American consumers believe in the safety of the global food system and many believe that local foods are safer and better for their health than foods from afar.
These are the views of a representative, nationwide sample of 500 consumers who participated in a web-based survey conducted by the Leopold Center for Sustainable Agriculture in July 2007. Their responses are summarized in a new Leopold Center report, “Consumer perceptions of the safety, health, and environmental impact of various scales and geographic origin of food supply chains.” The paper was written by Rich Pirog, who leads the Center’s Marketing and Food Systems Initiative, and Iowa State University graduate student Andy Larson.
Objectives of the study were to gauge consumer perceptions regarding:
* Food safety
* The impact that various scales and production methods of the food system have on greenhouse gas emissions
* Willingness to pay for a […]
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http://www.extension.iastate.edu/foodsafety/news/fsnews.cfm?newsid=21614
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