COLORADO: Beef checkoff: It tastes great! Let’s keep it safe! - (Cattle Network)

August 19, 2008 – 10:56 pm

Centennial, CO — Ah, the allure of the sizzle, the smell of a flaming grill wafting in through the windows, the anticipation of that juicy steak or scrumptious burger. Taste buds tango at the thought – but, is it both safe and savory? September marks the 13th Annual National Food Safety Education Month and the beef checkoff is supporting the efforts of agencies such as the Food & Drug Administration, U.S. Department of Agriculture and the Centers for Disease Control in promoting beef safety through educational activities. Why? Of 26 factors consumers were asked to rank in a recent survey, “being extremely safe to eat” ranked number two in importance; taste topped the charts.
“While the media tends to focus on the adverse and the dramatic, America’s beef producers continue to communicate the message that we are dedicated to producing a product that is of highest integrity, quality and safety,” says […]


MORE:
http://www.extension.iastate.edu/foodsafety/news/fsnews.cfm?newsid=28134


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